It was the same old story for Tony Mowbray yesterday at White Hart Lane as he saw his team match Tottenham Hotspur, but still fail to take a share of the points.
A combination of missed chances, goal-line clearances and misfortune saw Albion draw a blank in north London - and all but secure their relegation.
There were no complaints after the final whistle from the Baggies boss who was left frustrated by the result but not disappointed by Albion's 13th defeat away from home this season.
"I don't think it was a day when we handed Spurs a goal, like we sometimes do," the luckless Albion chief said.
"It was a great finish by the boy Jenas who has great individual talent.
"The pleasing aspect was that we came here and had a go.
"Tottenham have got some great players and as a coach you're always very wary of their talent.
"You can feel the quality of the opposition against you.
"But I thought we were brave enough today to ask questions of them and not just all flood behind the ball.
"We always asked questions of them and we were a threat going the other way.
"We showed enough fight and created enough chances to score at least one goal.
"No-one could question our desire or application.
"For the neutral, it was an attacking game and one where we were unfortunate not to come away with anything.
"This season isn't over until it's over and we'll be trying to win all of our three remaining games.
"If we keep having a go, like we did today, we'll give ourselves half a chance."