The man who helped cement Stoke's dominance over Albion helped break the curse yesterday.
Tony Pulis put a difficult week behind him to mastermind a 1-0 victory against his old employees.
Brown Ideye headed the only goal of the game in the first half.
The Baggies had chances to add to their advantage in a game they dominated for long spells
"We looked a good team today," said Pulis.
"The one thing you have to do is make your home a fortress. The crowd was fantastic. The Stoke fans were good and our supporters rose to that and were fantastic.
"That win was for the fans. Today we played really well. It's a sigh of relief when you need a result."